November feature update

James Harding
Head of Product
November feature update

An update about what features you can expect from us in the rest of 2020

Contents of this article

When we set out to build doopoll in 2016, we wanted to build an easy way to get feedback from customers, employees and event attendees.

We felt that most survey tools were too complicated and were lacking many of the real time voting features that our customers have come to love us for.

But as the years have gone by, we've noticed that our customer base has changed, and with it, their needs.

So today, we're going to give you an overview of some features you can expect to see arriving on doopoll over the next few weeks and months.

Before I dive into that, I want to say that at the end of this post, there's an embedded survey (a feature of doopoll you may have missed) where you can give your feedback on this roadmap and let us know what's important to you. And what you're totally pumped about.

Some of the features we're adding are:

  • Net Promoter Score (NPS) question types and calculations
  • Information cards for more in depth surveys
  • A back button
  • More new question types
  • A public roadmap

Net Promoter Score (NPS)

Net Promoter Score is one of the most widely recognised survey questions in the world. It was developed to give an idea of how customers feel the organisation is performing.

And while we've had a survey template available to help customers to run NPS surveys for a long time, we're now adding this as a question type all of its own.

The NPS question asks customers 'how likely would you be to recommend [YOUR COMPANY] to a colleague or friend?' before offering a scale of 0 – very unlikely to 10 - very likely.

Then a calculation happens behind the scenes to show you how many detractors (scores 1-6 inclusive), passives (7-8 inclusive) and promoters (9-10 inclusive) you have.

When this feature ships, you'll be able to use it to see a score on a scale of -100 to +100 of how you're doing.

Tip: 70+ is considered world class but is fiendishly hard to maintain. Ours is currently 63 which is PRETTY GREAT!

If you want to know more about NPS, you can find out a huge amount about it in our guide to customer satisfaction.

Information cards for more in depth surveys

When you're building a survey, occasionally, you want to give some more context about a topic before asking a series of questions.

Right now, most of our customers include additional information within questions themselves.

But that's not ideal for anyone.

So we're adding Information Cards to make this easier.

The idea of an information cards is that you'll be able to give significantly more information to your respondents and use rich media like pictures and (eventually) video too.

This unique and innovative format will make sure that you're able to tell a story with your survey and give respondents deep context around your questions.

After all, this is what a 1-2-1 interview feels like – so why shouldn't your surveys feel like that too?

A back button

Isn't it normal to have a back button on a survey?

Yup. It really is.

But when we first started the company, doopoll was about helping people get out of their heads and vote with their gut.

So we never included one.

Now that we have more customers than ever doing more diverse survey types than ever, it has become obvious that sometimes, you just want to update an answer you previously gave.

That's why we'll be adding a back button for the first time ever.

Your respondent didn't like their answer or pressed it by mistake? They'll finally be able to go back and rectify that.

More question types

There are a whole bunch of question types that we've been considering adding to doopoll for a long time now.

Over the next few months, we'll be adding more and more question types that will help you ask questions more effectively and ensure you're always getting the information you want from your respondents.

We'll be starting with the NPS but soon we'll add question types such as ratings, emoji ratings and better demographic question types.

We've got some really exciting additions coming up but we're not ready to say too much about those just yet. Keep your eyes peeled!

A public roadmap

Finally, we're adding a public roadmap of upcoming features for the first time. This will be a public document that you'll be able to look at to see when a new feature is being developed and released as well as what ideas we have for the future.

When that roadmap is available, you'll be able to view it from within the menu in the app.

Well, that's it for now. If you have any feedback on this, want to express your excitement or you just want to tell us what should come next, use this embedded survey:

Create your own survey at

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